October 2019
COMMUNICATION: A CRITICAL SURVIVAL TOOL
How important is communication in education? According to a survey of 31 educator search and recruiting firms, their jobs depend on it. Communication is the second most important characteristic desired by school boards and the number one reason superintendents get fired. Schools and districts with a great vision and goals cannot reach them without a communication strategies and the skills
AN ECONOMIC IMPERATIVE FOR PUBLIC EDUCATION: BRANDING AND MARKETING YOUR SCHOOLS
Public education used to be a monopoly. No competition. Not today. Charters, vouchers, open enrollment and private schools dot the landscape, bringing fierce competition for students and the dollars each one of them brings to the district budget. Attacks on public education have deflated morale and unfairly labeled public education as the cause of many social ills. This has created
Voss & Associates has been communicating education since 1999, representing school districts, education associations, non-profit organizations and for-profit companies offering services and products to educators.
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